FTC Disclosure Compliance Rules
Affiliate disclosure is the act of revealing that there’s an affiliate relationship between a company and publisher/blogger. It lets readers know if the blogger or content creator is actually making money by posting reviews, recommendations, or links to products on their blog or website.
The Federal Trade Commission currently requires all bloggers to disclose any financial ties in regards to any content they produce. This is to ensure that readers are fully aware of any potential bias and can make their own judgments about the information being presented.
If you’re an affiliate marketer, it’s important to be in compliance with FTC rules and regulations. This means clearly disclosing your relationship to any brands or products that you promote. You can do this by adding a disclosure statement at the beginning or end of your content, or by hyperlinking to a disclosure page on your website.
What are Affiliate Links?
Affiliate links are used by affiliates – marketers who sell products online. If you see information about a product or service on lookbroad.com, the link may be an affiliate link. By clicking it and buying something, we may earn a commission from that sale. Affiliate marketing is one way of generating income on the internet.
Here’s how it works: Say Look Broad promotes Company A’s widget online. If someone then clicks on that affiliate link and goes to Company B’s site, buys the widgets, and enters my affiliate code when checking out – Look Broad will get paid a commission by Company B for sending them a customer.
Lookbroad.com uses two main types of affiliate programs:
Amazon Affiliate Links
Lookbroad.com participates in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for website owners to earn fees by linking to Amazon.com and affiliated sites. This program allows Lookbroad.com to earn a commission on products sold through qualifying links on this site.
The Amazon Services LLC Associates Program is a program designed to allow website owners and bloggers to earn commissions by linking to Amazon.com and affiliated sites. This blog receives a small financial compensation for each purchase made through affiliate links on this site, at no additional costs to you, our loyal readers.
Product Affiliate Links
So what are product affiliate links? Product affiliate links are simply links to products that have an affiliate program. An affiliate program is a way for companies to partner with other people (bloggers, website owners, etc.) and give them a commission for referring customers to their site.
If you click on one of these links and buy the product, then Look Broad will get a percentage of the sale. This is called affiliate marketing, and it’s a great way to make some extra money.
What about Sponsored Content?
Look Broad does not compose sponsored posts. The main aim of the site is to provide authentic, un-biased, and correct information. However, if it ever publishes sponsored content, sponsorship will be disclosed clearly at the beginning of the post.